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Gluten-Free vs. NGCI: What’s the Difference, and Why Does It Matter?

Updated: Sep 8

If you’re new to the gluten-free world, you’ve probably seen the terms “gluten-free” and “NGCI” (No Gluten Containing Ingredients) everywhere. But what’s the real difference—and why does it matter for your health or your family? As someone who’s gluten free myself, with Coeliac UK and FSA allergy training, and a genuinely coeliac-safe studio at Celebrity Cakes, I want to help clear up the confusion.


What Does “Gluten-Free” Really Mean?

In the UK, “gluten-free” is a legal standard. Products labelled this way must contain less than 20 parts per million (ppm) of gluten, making them safe for people with coeliac disease. These foods are either naturally free from gluten or specially prepared and tested to make sure they’re safe.


What About NGCI (No Gluten Containing Ingredients)?

NGCI means a product hasn’t had any gluten-containing ingredients added in the making of the finished product, but it doesn’t guarantee it’s safe for people with coeliac disease. Some people are fine with this risk of cross contamination but if you have Coeliac disease you absolutely are not fine with it. There’s no legal testing or certification required, so there’s a real risk of cross-contamination.

Gluten Free versus NGCI Celebrity Cakes explains the difference
Gluten Free versus NGCI Celebrity Cakes explains the difference

A Quick Note About Online Marketplaces

If you shop on Etsy, Yumbles, or similar sites, you might notice some sellers offer both regular and gluten-free options in the same dropdown menu. While this may seem convenient, it’s a red flag if you need true gluten safety. Unless a studio is 100% gluten-free and has strict protocols, there’s a real risk of cross-contamination—even if the ingredients are technically gluten-free.


What to Watch Out for When Shopping Online

If you notice a business offering both regular and gluten-free products from the same space,

they should be labelling these as NGCI, not “gluten-free.” This transparency is so important for people with coeliac disease or severe gluten intolerance, as it helps you make safer choices.

Whenever you’re unsure, don’t hesitate to ask sellers about their studio practices. Ideally, look for dedicated gluten-free businesses (like mine!) or those who clearly outline their procedures for preventing cross-contact. If you see both regular and gluten-free options in the same listing without any extra information, it’s best to proceed with caution. For anyone with coeliac disease, I always recommend choosing products labelled “gluten-free” over those marked NGCI and to reach out to sellers that perhaps might not be aware. Ask questions, check labels, and feel free to reach out. Your safety is what matters most. I sell on Etsy as well as through my website, and I’m always happy to answer any questions about ingredients, how I work in my dedicated gluten-free studio, or anything else you need to feel confident and safe.


Got questions or need advice about gluten-free living or baking? Contact me any time—I’m here to help!

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