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Artisan Excellence. Specialist Standards. Proven Results

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Hi, I’m Tina.

I’ve been living the gluten-free life since 1994—long before it was a supermarket staple. I’ve spent three decades perfecting luxury baking that never compromises on taste or texture.

As the Director of Celebrity Cakes, I bridge the gap between high-end sugar artistry and professional safety standards. Drawing on my background in NHS Procurement and Retail Food Services, I’ve translated complex management into a clear, 5-star system for the artisan kitchen.

My approach is backed by formal professional standards, including:

  • Chartered Institute of Environmental Health (CIEH) Qualified.

  • Coeliac UK Dietary Management training.

  • Specialist Allergen Training and dedicated safety protocols.

Whether you’re joining me in my Mansfield studio to master the craft or using my Online courses and Digital Academy to launch your own specialist business, I’m here to give you the skills, the safety, and the pricing confidence to become a true Specialist.

Director, Artisan Baker & Specialist Food Safety Consultant

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In-Person Masterclasses

Intimate class sizes (maximum 3 students) ensure dedicated 1:1 time and a deep dive into the professional handling techniques that make gluten-free baking a success every time.

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Online Academy 
Celebrity Cakes Online Academy From Dreaming to Launching:

Your Specialist Artisan Blueprint

The UK 'Free-From' market is a £1 Billion industry, yet it remains one of the most underserved sectors in artisan food. While the standard treats market is oversaturated and trapped in a 'race to the bottom' on price, the Specialist Allergen space is starving for quality.

Most home food artisans stay stuck in the 'May Contain' trap—undercharging for their time because they don't yet trust their own systems. Whether you want to escape the 9-to-5 or turn your passion into a 5-star reality, this Academy is the exact masterclass you need before you open your doors.

I am developing a comprehensive Digital Blueprint to help you stop competing on price and start charging for Authority. This isn't just about recipes or sugar artistry; it's about the Business Backbone that allows you to scale:

  • The 18p Professional Solution: Stop overpaying for supermarket sprays. I’ll show you the professional chemistry that actually kills pathogens for pennies.

  • The 'Nod' Strategy: How to handle an Environmental Health Officer (EHO) inspection with absolute confidence.

  • Exit the Price War: Why multiplying your 'ingredients by three' is business suicide. Learn how to charge for the Peace of Mind you provide, not just the raw ingredients.

  • The Paperwork Shield: Turning your audit trail into a 'Bulletproof' asset that justifies your premium rates.

Stop guessing and start operating.

Be the first to know when the Online courses and Digital Academy opens. Sign up to our newsletter below: (Tick 'Online Learning' to join the waitlist)

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Join the inner circle

Stay in the know for all things gluten free and get Celebrity Cakes news, offers and coupons straight to your inbox:

Coeliac UK specialist training certificate - Professional gluten-free and allergen-safe accreditation
Official Food Hygiene Rating of 5 - Highest clinical safety and cleanliness standards at Celebrity Cakes Ltd
Confectioner Extraordinaire Award - Excellence in gluten-free and allergen-safe cake design

© 2025 Celebrity Cakes Ltd. All Rights Reserved. All content is the property of Celebrity Cakes Ltd.

and may not be reproduced without permission.

Toby the Gluten-Free Squirrel™ Toby the Gluten-Free Squirrel™ (first introduced Nov 2024) is a trademark of Celebrity Cakes Ltd. Original character concept by Tina Baird, featuring AI-enhanced visual design.

Company & Safety Credentials Registered in England & Wales (No. 11581283). 5-Star Food Hygiene Rating. Certified Training: CIEH Food Safety • Coeliac UK Accredited Training Certificate • FSA Allergy Aware.

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